ISSUE MANAGEMENT
Issue management is now largely seen as a function of communication, with stakeholder engagement, relationship building, public policy formulation and strategic planning all major features. Where once organizations could vaguely understand and manage their working environments, the complexity of modern globalized politics, society and business often precludes clarity of vision - one only has to look at the current financial crisis to reveal a misunderstanding of the environment which led to it. CB3 is well placed to take up deep analysis of your environment and its issues and take on issue management projects, be they specific or more holistic.
CRISIS MANAGEMENT
Often the impact of practical crises can be remedied fairly quickly - a new supply chain can be found, insurance can cover costs of damage, restructuring can solve problems. But if that crisis directly affects your reputation and image, speed is of the essence - unlike a good wine, bad news doesn't get better over time. Whatever your field, poor crisis communications can cost you dearly, from loss of market share through to dilution of influence - political, economic or social. CB3 can not only assist you during that critical time, by providing timely and precise advice and services, but can also prepare your staff for such an eventuality.
